Privacy policy
Larkwell ("we," "us," "our") operates the website larkwell.online (the "Site"). This policy explains what personal data we collect, why, and what rights you have under the EU General Data Protection Regulation (GDPR).
1. Who is responsible for your data (Data Controller)
Larkwell
Am Speitewitz 170
07552 Gera, Germany
Email: contact@larkwell.online
2. What data we collect
Order data (name, email, billing address, items purchased); payment data (processed directly by our payment provider — we never see or store full card numbers); contact/newsletter data (email address, if you sign up or write to us); technical data (IP address, browser, device, pages viewed) via cookies and analytics.
3. Why we process it and our legal basis
To fulfil your order and deliver your digital pattern (Art. 6(1)(b) GDPR); to answer support requests (Art. 6(1)(b)/(f)); to send marketing emails, only if you opted in (Art. 6(1)(a) — consent, revocable anytime); to analyze and improve the Site (Art. 6(1)(f), or consent where cookies require it); to meet German tax and accounting obligations (Art. 6(1)(c)).
4. Who we share data with
Shopify Inc. (our e-commerce platform and hosting); our payment processor(s) — [name the ones you actually use, e.g. Shopify Payments, PayPal]; [your email marketing tool, if any — e.g. Klaviyo, Mailchimp]; tax/accounting service providers where legally required. We do not sell your personal data.
5. International data transfers
Some providers (e.g. Shopify) may process data outside the EEA, including the US or Canada. Where this happens, we rely on the EU Standard Contractual Clauses or an equivalent safeguard.
6. How long we keep your data
Order and invoice records are kept as long as German commercial/tax law requires (generally 10 years). Marketing data is kept until you unsubscribe or request deletion.
7. Your rights
You have the right to access, correct, or delete your data; restrict or object to processing; data portability; and to withdraw consent at any time. You may also lodge a complaint with our supervisory authority:
Thüringer Landesbeauftragter für den Datenschutz und die Informationsfreiheit (TLfDI)
Häßlerstraße 8, 99096 Erfurt, Germany — tlfdi.de
To exercise any right, contact us at contact@larkwell.online.
8. Cookies
The Site uses cookies necessary for cart and checkout, and — only with your consent — analytics/marketing cookies. Manage preferences via [your cookie banner tool] or your browser settings.
9. Changes
We may update this policy; the date above reflects the latest version.